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Tag: business leaders

5 Warren Buffett Quotes and What They Mean For CMOs

by Steve OlenskiPosted onJanuary 5, 2023January 19, 2023

Chief Marketing Officers can learn a lot from The Oracle of Omaha.

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A Lesson In Leadership Unlike Any I Have Ever Seen Before

by Steve OlenskiPosted onAugust 11, 2022August 11, 2022

Should a leader care what their employees are doing as long as the work gets done? Depends who you ask.

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Because CMOs (or anyone else) Can’t Read Everything – Sixth Edition

by Steve OlenskiPosted onMarch 11, 2022

This episode is about getting radical, Madtech, performance marketing, brand building and more.

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Who Was Ricky Nelson And What Does He Have To Do With Every Single One Of Us?

by Steve OlenskiPosted onFebruary 4, 2022February 4, 2022

What could a former teen idol have to do with all of us, let alone marketers?

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Dear Brands, Your Product Is Now Your Experience

by Steve OlenskiPosted onSeptember 23, 2021

Brands need to realize there is no delineation between your product & your customer’s experience.

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Advertisers, Agencies, LGBTQ and Someone Remind Me What Year This Is

by Steve OlenskiPosted onJune 23, 2021June 24, 2021

Don’t adjust your calendars. It’s not 1955, despite what some advertisers and agencies may have you believe.

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Nine And A Half Leadership Quotes And Why I Chose Them

by Steve OlenskiPosted onApril 2, 2021April 2, 2021

Some leadership quotes to inspire and motivate the leader in all of us.

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My Three Big CMO Priorities for Better Understanding Customers

by Ariel KelmanPosted onMarch 9, 2021March 9, 2021

Want to understand your customers better? Of course you do. Read on.

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