From Springsteen to Sintra, some song lyrics CMOs can Lean On.
Chief Marketing Officers can learn a lot from The Oracle of Omaha.
From banning a symbol synonymous with the brand to challenges that lie ahead & much more in my 1:1.
I truly don’t know what else to say to someone who doesn’t think customer experience matters.
Should a leader care what their employees are doing as long as the work gets done? Depends who you ask.
Perhaps he was trying to motivate employees but this is not the way to go about it.
From pandemic silver linings to being a female CMO & more, we cover a lot of ground in our 1:1.
The relationship between a CMO and CIO is vital for long terms success of any company of any size.
Marketers love a good stat. But not all stats are created equal. Far from it.