The same old, same old doesn’t work anymore & that goes for the marketing funnel, too.
Warren Buffett and Nancy Reagan. Strange bedfellows perhaps but they have one key thing in common.
Why do so many marketers & advertisers think their opinion matters?
Just because you call yourself a thought leader doesn’t mean you are one.
Zoom may or may not be headed to generic-land. Does it really matter?
It’s a competitive world, kids. And school is in session.
It’s 2020 yet B2B marketers still don’t get that we are ALL human.
United we stand. Divided we fall. Sales and marketing need to come together once & for all.
Good news: CX spend is up. Bad news: It may not last.