The Massive Hit Brand Loyalty Is About To Be Hit With
Brand loyalty is under siege due to one overriding issue that they need to deal with… NOW.
One On One With My Most Difficult Interviewee Ever
I thought I had interviewed every personality type you can think of. I was wrong.
Dear Brands, Your Product Is Now Your Experience
Brands need to realize there is no delineation between your product & your customer’s experience.
Only 50% Of Companies Are Using AI When It Comes To Marketing
It’s 2021 so why are only half of companies using AI in their marketing efforts?
75% of Every Successful Company Is Successful In Spite of This
It’s an oxymoron for sure. But I firmly believe every successful company is successful in spite of this.
A Match Made in Heaven? How PR and SEO Are Mutually Beneficial Marketing Activities
Who said pubic relations and SEO don’t work well together?
Because CMOs (or anyone else) Can’t Read Everything – Fifth Edition
From Absolute to Annihilation to CMOs and insomnia to a simple phrase that can make all the difference.
The Shocking Finding From A CMO Council Report
Over one-third of marketers claim this, according to a CMO Council report. I had to re-read it to make sure I wasn’t seeing things.
Now, More Than Ever, Brands Need To K.I.S.S.
With all due respect to Gene Simmons, et al this KISS is what brands need to focus on right now.