Search engines serve human beings. Seeing how those humans are also your customers, it only stands to reason that…
To achieve success, Chief Customer Officers need to partner with other key members of the c-suite.
Human nature? Maybe. But why brands, why?
Good news: CX spend is up. Bad news: It may not last.
One marketing leader believes we’re headed to a more personal touch.
My visually-challenged pun aside, marketers’ priorities are out of focus even as we head into 2020.
Lord knows I am by far not the sharpest knife nor brightest bulb. Not even close. In fact I pride myself on surrounding myself with…
Earlier this year I interviewed Maggie Chan Jones, the former global CMO of SAP, for my Forbes column. One of the questions I posed to her –…