The CMO Exchange: David Edelman, Former CMO of Aetna
From CX to AI to digital supremacy, there’s much to learn from my 1:1 with a true thought leader.
Because CMOs (or anyone else) Can’t Read Everything – Sixth Edition
This episode is about getting radical, Madtech, performance marketing, brand building and more.
The Best Super Bowl Ad of 2022 (by far)
Super Bowl Ads are always great fodder for debate. This year is no different.
Who Was Ricky Nelson And What Does He Have To Do With Every Single One Of Us?
What could a former teen idol have to do with all of us, let alone marketers?
Billy Mumphrey And My 2022 Wish For Marketers The World Over
What can a cockeyed optimist who’s mixed up in world diplomacy teach marketers?
The 2021 Holiday Ad I Love Best And I Am Equally Sure Many With Loathe
One person’s opinion is another’s cause for ire and disdain. Watch and see what I mean.
What Albert Einstein Can Teach A CMO
Yes, he developed the general theory of relativity. But what can a CMO possibly learn from Einstein?
What Brand Marketers Can Learn From Personal Brands
Brand marketers can’t learn anything from someone’s personal brand. Or can they?